Pet Oral Care Products Market Insights: In-Depth Look at Growth Trends, Market Size, and Opportunities for 2025-2034
2025 Market Reports Update: Market Size Forecasts to 2034, Key Trends, Leading Players, and Top Regions – Get Ahead of the Competition Today!
Which Major Market Drivers Are Expected to Boost the Growth Potential of the Pet Oral Care Products Market?
The pet oral care products market is predicted to expand due to the high incidence of dental illnesses in pets. These ailments, encompassing a variety of conditions causing discomfort, pain, and potential health risks, impact the oral cavity of pets including their teeth, gums, and associated structures. Pet oral care products aim to clean the oral cavity, freshen breath, and uphold good oral hygiene, which in turn helps in averting dental illnesses. For example, in September 2022, RSPCA Australia, a local independent charity dedicated to animal care and protection, revealed that dental disease is the top health concern in pets, affecting 70% of cats and 80% of dogs by three years of age. Moreover, in March 2023, data from the Royal Veterinary College, a UK-based veterinary institutions, indicated that periodontal disease is the most common diagnosis in UK cats. The research showed that each year, 15.2% of cats are diagnosed with the disease, impacting an estimated 1.8 million cats annually, and it’s likely that many cases go undiagnosed. Hence, the high incidence rate of dental diseases in pets is fueling the surge of the pet oral care products market.
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How Has the Pet Oral Care Products Market Evolved in Recent Years, and What are the Growth Projections for the Forecast Period?
There has been a vigorous expansion in the market size of pet oral care products in the last few years. The market, which is projected to escalate from $2.06 billion in 2024 to $2.18 billion in 2025, foresees a compound annual growth rate (CAGR) of 5.5%. The notable growth in the previous period is credited to factors such as a rise in pet adoption, increased awareness of pet dental hygiene, advice from veterinarians, treating pets more like humans, and the common occurrence of dental problems in pets.
In the coming years, the pet oral care products market is set to witness substantial growth, reaching $2.88 billion in 2029 with a compound annual growth rate (CAGR) of 7.3%. This growth during the projected period can be credited to a heightened focus on preemptive pet care, advancements in product formulations, the rise of e-commerce and pet-specific retail, increased veterinary suggestions, and a growth in pet dental insurance schemes. Upcoming trends for the forecasted period involve the creation of enzymatic toothpaste and gels, a market focus on products that freshen breath, the incorporation of intelligent and interconnected oral care devices, and partnerships aimed at specialized pet oral care solutions.
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What Are the Key Market Innovations in thePet Oral Care Products Market Over the Coming Years?
The emergence of product innovation is taking center stage as a key progression in the pet oral care products market. To uphold their market standing, prime corporations in the pet oral care products market are introducing novel products. In this line of thought, TEEF for Life, a firm located in the US that provides dog oral care solutions, rolled out two revolutionary supplements, Selective Microbial Metabolism Regulation Technology (SMMRT) and Protektin42 in January 2023, aimed at enhancing oral hygiene in pets. Studies have demonstrated that SMMRT successfully boosts beneficial bacteria while repressing the proliferation of microorganisms causing dental illnesses in both humans and animals. The second innovatively designed product, Protektin42, is targeting the root causes of conditions such as periodontal disease, dental decay, and halitosis in dogs. Protektin42 is a pre-and postbiotic supplement fashioned from top-quality, plant-sourced ingredients and is procurable in powder form, which can be mixed with water.
Who Are the Top Companies Driving Innovation and Growth in thePet Oral Care Products Market?
Major companies operating in the pet oral care products market include Mars Incorporated, Boehringer Ingelheim International GmbH, Nestlé Purina PetCare Company, Colgate-Palmolive Company, Kao Corporation, Central Garden & Pet Company, Hill’s Pet Nutrition Inc., Blue Buffalo Co. Ltd., Virbac Corporate, Dechra Pharmaceuticals plc, Compana Pet Brands, Vetoquinol SA, Manna Pro Products LLC, Nutrix LLC, TropiClean, Kaytee Products Inc., Ceva Animal Health LLC, AllAccem Inc., HealtyMouth LLC, imRex Inc., PetzLife Products Inc., Kane Biotech, Natural Pet Innovations
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Which Key Market Segments Comprise the Pet Oral Care Products Market and Drive Its Revenue Growth?
The pet oral care products market covered in this report is segmented –
1) By Product Type: Toothpaste, Toothbrushes, Dental Wipes, Dental Chews, Oral-Care Food Additives, Oral-Care Water Additives, Other Products
2) By Pet Type: Dogs, Cats, Other Pets
3) By Distribution Channel: Super markets And Hyper markets, Online Channels, Specialized Pet Shops, Veterinary Channels, Other Distribution Channels
4) By Application: Residential, Commercial
5) By End-Use: Veterinary Hospitals, Private Clinics, Home Care, Colleges And Universities
Subsegments:
1) By Toothpaste: Enzymatic Toothpaste, Non-Enzymatic Toothpaste, Flavored Toothpaste
2) By Toothbrushes: Finger Brushes, Standard Dog Toothbrushes, Cat Toothbrushes, Electric Toothbrushes
3) By Dental Wipes: Textured Dental Wipes, Antimicrobial Dental Wipes, All-Natural Dental Wipes
4) By Dental Chews: Rawhide Dental Chews, Grain-Free Dental Chews, Enzymatic Dental Chews, Dental Bones and Treats
5) By Oral-Care Food Additives: Water-Soluble Oral Care Powders, Liquid Oral Care Additives, Treats with Oral-Care Benefits
6) By Oral-Care Water Additives: Antibacterial Water Additives, Breath Freshening Water Additives, Enzymatic Water Additives
7) By Other Products: Oral-Care Gels, Breath Freshening Sprays, Dental Kits
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Which Regions Are Emerging as Leaders in the Pet Oral Care Products Market?
North America was the largest region in the pet oral care products market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the pet oral care products market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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