Global Market
Healthcare Services

Unlocking Opportunities in the Virology Testing Market: Key Growth Trends and Forecast Insights

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What is the Growth Potential of the Virology Testing Market, and How Will It Perform by 2034?

The virology testing market has demonstrated strong growth in recent years. It is projected to rise from $5.39 billion in 2024 to $5.86 billion in 2025 at a CAGR of 8.6%. Historical market expansion has been driven by the emergence of new and complex viruses, increasing outbreaks of infectious diseases, the expansion of healthcare infrastructure, greater awareness of early virus detection, and the development of point-of-care virology testing options.

The virology testing market is expected to expand rapidly in the coming years, reaching $8.82 billion by 2029 at a compound annual growth rate (CAGR) of 10.8%. The projected growth is driven by the adoption of next-generation sequencing in virology, the influence of climate change on the spread of vector-borne viruses, the rise of mobile and at-home virology testing solutions, the integration of digital pathology in virology diagnostics, and the increasing use of big data analytics for virology surveillance. Key trends in this period include technological advancements in molecular diagnostics, AI integration in virology testing, the development of innovative biomarkers for virus detection, novel antiviral therapies, and a growing emphasis on sustainable and eco-friendly testing methods.

What Strategic Factors Are Influencing the Accelerated Growth of the Market?

The rising incidence of viral infections is anticipated to drive the growth of the virology testing market. Viral infections are caused by viruses that infect the body and require testing for accurate diagnosis and treatment. Virology testing is essential for identifying viral pathogens, guiding treatment strategies, and improving public health preparedness. The demand for virology testing continues to increase as a result of the need to manage and control viral infections. For example, in September 2024, GOV.UK reported that from week 40 of 2023 to week 14 of 2024, virology tests confirmed 708 cases of SARS-CoV-2, 472 cases of influenza, and 68 cases of RSV. This growing incidence of viral infections is contributing to the rise of the virology testing market.

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Who Are the Major Companies Shaping the Competitive Landscape of the Virology Testing Market?

Major companies operating in the virology testing market include:

• Johnson & Johnson Services Inc._x000D_

• F. Hoffmann-La Roche AG_x000D_

• Merck & Co. Inc._x000D_

• Thermo Fisher Scientific Inc._x000D_

• Abbott Laboratories_x000D_

What Are the Key Emerging Trends in the Virology Testing Market for the Next Decade?

Product innovation is an emerging trend that is gaining traction in the virology testing market. Leading companies in the virology testing market are developing new products to maintain their market presence. For example, in November 2022, Sentinel CH. SpA, an Italy-based medical equipment manufacturer, introduced the SENTiNAT 200, a fully automated sample-to-result system, along with the STAT-NAT SN200 Real-Time PCR assays for the quantitative detection of ten viruses. The SENTiNAT 200 platform integrates DNA and RNA extraction, PCR setup, and amplification, incorporating two thermal cyclers and the FastFinder analysis software. This platform provides high throughput, automation, and flexibility for mid to large-scale laboratories diagnosing viral infections. Its user-friendly software and barcode scanner minimize human errors, while cloud-based data access enhances reporting efficiency and result management.

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Which Segments Play a Crucial Role in the Expansion of the Virology Testing Market?

The virology testing market covered in this report is segmented –

1) By Type: Instruments, Assay Kits And Consumables

2) By Diagnostic Technique: Molecular Diagnostics Method, Immunoassay Based Method, Mass Spectroscopy Based Method, Other Techniques

3) By Application: Skin And Soft Tissue Infections, Respiratory Tract Infections, Gastrointestinal Tract Infections, Urinary Tract Infection, Eye Infections, Sexually Transmitted Diseases, Perinatal Infections

4) By End User: Hospitals, Clinics, Laboratories, Diagnostic Centers, Blood Banks, Pharmacies

Subsegments:

1) By Instruments: PCR Machines, Sequencers, Microplate Readers, Immunoassay Analyzers

2) By Assay Kits And Consumables: PCR Assay Kits, ELISA Kits, Rapid Test Kits, Viral Culture Kits, Sample Collection Kits, Pipette Tips, Culture Media

Which Regions Are Making a Mark in the Virology Testing Market Growth?

North America was the largest region in the virology testing market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the virology testing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

How Is the Virology Testing Market Categorized and Defined in the Industry?

Virology testing refers to diagnosing viral infections by detecting the presence of viruses or specific viral components in biological samples, such as blood, saliva, or tissue. These tests are used in identifying, monitoring, and controlling viral diseases.

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