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How has the throat lozenges market grown over the years?

In recent years, the market size for throat lozenges has seen substantial growth. It is projected to increase from $5.1 billion in 2024 to $5.37 billion in 2025, with a compound annual growth rate (CAGR) of 5.3%. Factors contributing to this growth during the historical period include a rise in instances of throat discomfort, heightened consumer awareness and a trend toward self-care, preferences for natural and herbal ingredients, alterations in lifestyles and environmental influences, as well as marketing and branding strategies.

What Is the forecasted market size and growth rate for the throat lozenges market?

The market size for throat lozenges is anticipated to witness significant growth in the upcoming years. Its growth is expected to reach “$6.9 billion by 2029, with a compound annual growth rate (CAGR) of 6.5%. The forecasted growth in this timeframe can be traced back to persistent prevalence of respiratory illnesses, innovations in flavor diversities, the rise in e-commerce and online retail, health and wellness tendencies, and worldwide awareness of respiratory health. Key trends during this forecast period embody the expansion of e-commerce, targeted advertising for specialized formulas, the influence of global health events, incorporation of calming herbs and essences, along with customization and individualization.

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What are the major factors driving growth in the throat lozenges market?

The throat lozenges market is projected to grow due to the rising occurrence of respiratory illnesses. These illnesses often involve the lungs and other components of the respiratory system. Throat lozenges serve as a treatment for diseases and infections along the respiratory tract. For example, the Forum of International Respiratory Societies (FIRS), a US-based organization advocating for respiratory health, stated in September 2022 that chronic obstructive pulmonary disease (COPD) affected approximately 200 million people worldwide in 2022, causing about 3.2 million deaths each year. As such, the growth of the throat lozenges market will be fueled by the escalating frequency of respiratory conditions.

What key areas define the segmentation of the global throat lozenges Market?

The throat lozenges market covered in this report is segmented –

1) By Type: Hard Candy Lozenges, Soft Lozenges, Compressed Lozenges

2) By Ingredient: Menthol, Mint, Eucalyptus Oil, Peppermint Oil, Honey And Ginger, Lemon, Other Ingredients

3) By Distribution Channel: Hospital Pharmacy, Retail Pharmacy, Online Pharmacy, Other Distribution Channels

4) By Application: Sore Throat, Cough And Cold, Throat Diseases

Subsegments:

1) By Hard Candy Lozenges: Sugar-Based Hard Lozenges, Sugar-Free Hard Lozenges

2) By Soft Lozenges: Gel-Based Soft Lozenges, Non-Gel Soft Lozenges

3) By Compressed Lozenges: Medicinal Compressed Lozenges, Non-Medicinal Compressed Lozenges

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What are the top market players propelling the growth of the throat lozenges industry?

Major companies operating in the throat lozenges market include GlaxoSmithKline plc, SSL International plc, Thornton & Ross, Pfizer Inc., The Procter & Gamble Company, Bausch Health Companies Inc., Wrigley Company, Reckitt Benckiser Group plc, Gepach International, Bliss GVS Pharma Ltd, Sanofi S.A, Ricola AG, Honibe, Ernest Jackson & Co Ltd, Doetsch Grether AG, Mondelēz International group, Cloetta AB, Golden Throat, Fisherman’s Friend, Prestige Brands Inc, HALLS, Dabur India Limited, Churub, Strepsils, Cepac, Chlorhexidine

What are the key trends shaping the future of the throat lozenges market?

The throat lozenges market is witnessing an uptick in innovative product introductions, a critical trend that’s garnering attention. To maintain their market standing, leading firms in the throat lozenges business are rolling out a slew of novel and creative products. Taking an example, in July 2022, Taiho Pharmaceutical Co Ltd., a company based in Japan specializing in pharmaceuticals, unveiled its product, the PITAS throat troche. This product line consists of film-type lozenges aimed at alleviating throat issues such as pain, swelling, and discomfort. Notably, these lozenges can be discreetly adhered to the palate, rendering them effective even while conversing. PITAS Medical Troche, consciously designed as a quasi-drug, is specifically meant for disinfection of the mouth and throat.

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What regions are dominating the throat lozenges market growth?

North America was the largest region in the global throat lozenges market in 2024.Asia-pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the throat lozenges market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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