Pharmaceuticals

Growing Demand for Plant-Based Products Supporting Expansion in the CBD Nutraceuticals Market

March 29, 2026 by Marketing Posting

The Business Research Company’s 2026 market reports include new capabilities such as market attractiveness scoring and analysis, total addressable market analysis, company scoring matrix, interactive excel data dashboard, improved supply chain analysis, upcoming startups in the market, and overview of key products, aimed at improving the depth, usability, and strategic value of the insights delivered.

What Market Size Growth Is Projected For The CBD Nutraceuticals Market During The Forecast Period 2026–2030?

The cbd nutraceuticals market has experienced significant expansion in recent years. It is projected to grow from $10.38 billion in 2025 to $12.21 billion in 2026, achieving a compound annual growth rate (CAGR) of 17.6%. This historical increase can be attributed to a growing understanding of cbd benefits, the legalization of cannabis in select regions, an increase in chronic health issues, a rising demand for natural supplements, and the creation of full-spectrum cbd formulations.

The cbd nutraceuticals market size is anticipated to experience significant expansion in the upcoming years, projected to reach $23.73 billion by 2030, demonstrating a compound annual growth rate (CAGR) of 18.1%. This growth is attributed to the broadening of retail and online channels, advancements in extraction methodologies, increased research and development in nutraceutical applications, strategic partnerships between cbd brands and fitness/wellness companies, and the introduction of innovative dosage forms. Noteworthy trends during this period include the rising popularity of plant-based supplements, heightened awareness of health and wellness, the expansion of e-commerce distribution networks, a growing demand for customized dosage forms, and the development of functional and fortified foods.

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What Drivers Are Expected To Influence The CBD Nutraceuticals Market During The Forecast Period?

The increasing consumer demand for plant-based food is anticipated to drive the expansion of the CBD nutraceuticals market. Herbal supplements, which are plant-based dietary supplements, are those sourced from the oils, roots, seeds, berries, or flowers of various herbs. These natural supplements are gaining preference over traditional options as they are free from harmful chemicals. CBD nutraceuticals originate from cannabis plants and provide health benefits in addition to the fundamental nutritional value found in food items. As a result, the heightened demand for plant-based dietary supplements stimulates sales of CBD nutraceuticals. For instance, in April 2024, the Good Food Institute, a US-based non-profit organization, reported that global retail sales for plant-based meat and seafood reached $6.1 billion, representing an increase of around 4% compared to 2023. Therefore, the growing demand for plant-based food is a key factor fueling the growth of the CBD nutraceutical market.

What Market Segments Are Evaluated Within The CBD Nutraceuticals Market?

The cbd nutraceuticals market covered in this report is segmented –

1) By Product: CBD Tinctures, Capsules and Soft Gels, CBD-Based Protein, CBD Gummies

2) By Distribution Channel: Retail Stores, Pharmacies, E-Commerce Portals, Other Distribution Channels

3) By Application: Wellness, Workout Supplements, Edibles And Fortified Foods

Subsegments:

1) By CBD Tinctures: Full-Spectrum CBD Tinctures, Broad-Spectrum CBD Tinctures, Isolate CBD Tinctures

2) By Capsules And Soft Gels: CBD Oil Capsules, CBD Soft Gel Capsules, CBD Hemp Extract Capsules

3) By CBD-Based Protein: CBD Protein Powders, CBD Protein Bars, CBD Protein Supplements

4) By CBD Gummies: Regular CBD Gummies, Vegan CBD Gummies, Sugar-Free CBD Gummies

What Industry Trends Are Redefining The CBD Nutraceuticals Market?

Leading companies in the CBD nutraceutical market are developing CBD soft gels to attract larger customer bases, achieve greater sales, and elevate revenue. CBD soft gels are a type of cannabidiol (CBD) product available in capsule or soft gel form. For example, in March 2023, Irwin Naturals Inc., a US-based nutraceutical company, introduced CBD 25mg Softgels. With Irwin’s CBD 25mg Softgels, consumers can now easily integrate premium CBD derived from cannabis into their everyday health routines. The Irwin Naturals Cannabis product line stands out by offering soft gels made with hemp seed oil and medium-chain triglyceride (MCT) oil. This diverse range of soft gels features five distinct formulations: THC (10 mg THC), CBD (25 mg CBD), 1:1 (10 mg CBD, 10 mg THC), 3:1 (30 mg CBD, 10 mg THC), and a unique 2:1 blend combining THC with the cannabinoid CBN (10 mg THC, 5 mg CBN).

Who Are The Top Market Participants Influencing The CBD Nutraceuticals Market?

Major companies operating in the cbd nutraceuticals market are CV Sciences Inc., Elixinol LLC, Medterra CBD, Charlotte’s Web Holdings Inc., Diamond CBD Inc., Green Roads, Isodiol International Inc., Medical Marijuana Inc., Cannavedic Pvt. Ltd., Kats Botanicals Ltd., Medix CBD, Hemp Bombs, Harvest One Cannabis Inc., Joy Organics LLC, Shaman Botanicals LLC, Irwin Naturals Inc., HempFusion Wellness Inc., Lazarus Naturals Inc., NuLeaf Naturals LLC, CBDfx Inc., Receptra Naturals Inc., Bluebird Botanicals Inc.

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Which Region Is Forecast To Lead The CBD Nutraceuticals Market In Terms Of Market Size?

North America was the largest region in the CBD nutraceuticals market in 2025. Asia-Pacific is expected to be the fastest-growing region in the global CBD nutraceuticals market report forecast period. The regions covered in the cbd nutraceuticals market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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