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2025 Market Reports Update: Market Size Forecasts to 2034, Key Trends, Leading Players, and Top Regions – Get Ahead of the Competition Today!
What Drivers Are Shaping the Growth and Development of theDirect-To-Consumer (DTC) Genetic Testing Market?
The escalating occurrence of diseases and disorders, capable of genetic transmission, is predicted to drive the expansion of the direct-to-consumer (DTC) genetic testing market. A genetic disorder is a disease caused by modifications (mutations) in a person’s DNA and constitutes a single-gene, multifactorial, and chromosomal disorders. DTC genetic testing fosters awareness of several genetic disorders, enabling predictions about health and offering personalized information about an individual’s health, risks of diseases and other traits. Consequently, this facilitates effective health and lifestyle choices to mitigate the risk of disease. For example, in April 2023, the National Library of Medicine (NLM), a medical library based in the US, announced that an estimated 6.7 million Americans aged 65 and older will be affected by Alzheimer’s dementia (AD), a condition where genetics plays a pivotal role, by 2023. This figure is projected to escalate to 13.8 million by 2060, unless there are substantial medical advancements to prevent, slow, or cure AD. Accordingly, the increasing prevalence of diseases and disorders, capable of genetic transmission, is fortifying the growth trajectory of the direct-to-consumer (DTC) genetic testing market.
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#What Growth Opportunities Will Drive the Direct-To-Consumer (DTC) Genetic Testing Market’s CAGR Through 2034?
The size of the direct-to-consumer (DTC) genetic testing market has seen fast-paced expansion in the last few years. The market, worth $1.84 billion in 2024, is predicted to expand to $2.14 billion in 2025 with a compound annual growth rate (CAGR) of 16.2%. Factors such as increased interest in genealogy and origins, health and wellness fads, consumer knowledge and marketing, control and privacy regarding genetic information, and availability and cost-effectiveness are driving the growth during the historical period.
The market size of direct-to-consumer (DTC) genetic testing is anticipated to experience swift expansion over the upcoming years, reaching $3.9 billion in 2029 with a compound annual growth rate (CAGR) of 16.2%. This projected growth in the upcoming period is linked to factors like the broadening range of tests, the melding with individualized medicine, partnerships with the health and wellness sectors, advances in genetic study, and support and regulation from the government. Key trends during this forecast period comprise increased offerings and panels of tests, initiatives geared towards consumer education, regulatory adherence and supervision, research and contributions towards genomic data, along with reduction in price and enhanced accessibility.
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Which Cutting-Edge Market Trends Are Expected to Drive theDirect-To-Consumer (DTC) Genetic Testing Market’s Growth?
Leading firms in the direct-to-consumer (DTC) genetic testing market are strategically investing in genetic research as an effort to maintain their market dominance. These investments supply the financial backing these companies need to facilitate research, enhance technology, broaden market penetration, ensure regulation compliance, and spur innovation. For example, in November 2022, Redcliffe Labs, a diagnostics and investigation based center in India, divulged its intentions to pump in an extra $10 million (approximately Rs 81 crore) to enlarge its genetically specialized testing portfolio. This monetary boost aims to advance the firm’s prowess in genetic testing, touching on areas like prenatal, oncology, neurology, nephrology, and pharmacogenomics. Redcliffe Labs has previously invested $6 million in this sector, maintaining a focus on emerging technologies within the diagnostics field.
What Are the Leading Market Players Impacting theDirect-To-Consumer (DTC) Genetic Testing Market’s Growth Trend?
Major companies operating in the direct-to-consumer (DTC) genetic testing market include 23andMe, AncestryDNA, MyHeritage, FamilyTreeDNA, Living DNA, Vitagene, Orig3n, DNAfit, Helix, Color Genomics, Circle DNA, CRI Genetics, MapMyGenome, Invitae Corporation, TellmeGen, Pathway Genomics, Genebase Systems, EasyDNA, Nebula Genomics, Dante Labs, Veritas Genetics, Xcode Life, Genomic Express, Genomelink, Genomind, WellnessFX, LetsGetChecked, iGene, Dnadoc, OneOme
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How Are the Key Segments of the Direct-To-Consumer (DTC) Genetic Testing Market Driving Opportunities and Innovations?
The direct-to-consumer (DTC) genetic testing market covered in this report is segmented –
1) By Type: Carrier Testing, Predictive Testing, Ancestry And Relationship Testing, Nutrigenomic Testing, Other Types
2) By Sample: Saliva, Urine, Blood
3) By Technology: Single Nucleotide Polymorphism Chips, Whole Genome Sequencing, Targeted Analysis
4) By Business Model: Health Planning Model, Comprehensive Genome Tests Model, Medical Precision Tests Model, Restricted Trait Tests Mode
5) By End User: Laboratories, Blood Banks, Nursing Homes, Hospitals, Imaging Centers, Home Care, Cosmetics, Other End-User
Subsegments:
1) By Carrier Testing: Autosomal Recessive Disorders, X-Linked Disorders
2) By Predictive Testing: Risk Assessment For Genetic Conditions, Adult-Onset Conditions
3) By Ancestry And Relationship Testing: Ancestry Composition Analysis, DNA Matching For Relationships
4) By Nutrigenomic Testing: Dietary Recommendations, Metabolism And Fitness Insights
5) By Other Types: Pharmacogenomic Testing, Health Trait Testing
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What Regions Are At the Forefront of #What Drivers Are Shaping the Growth and Development of theDirect-To-Consumer (DTC) Genetic Testing Market?# Market Expansion?
North America was the largest region in the direct-to-consumer (DTC) genetic testing market share in 2024. Asia-Pacific was the second-largest region in the global direct-to-consumer (DTC) genetic testing market. The regions covered in the direct-to-consumer (dtc) genetic testing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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