Discover trends, market shifts, and competitive outlooks for the artificial saliva industry through 2025-2034 with The Business Research Company’s reliable data and in-depth research

What is the Anticipated CAGR of the Artificial Saliva Market, and What Factors Will Drive It?

In recent times, the artificial saliva market has seen swift expansion. The market size is projected to rise from $1.95 billion in 2024 to $2.22 billion in 2025, with a compound annual growth rate (CAGR) of 13.9%. The historic period’s growth is linked to increased demand for oral sprays, gels, and liquids. Other factors contributing to the rise are more treatment alternatives for cancer patients, an increasing elderly population, growing disposable income, and a global increase in dental disorders.

Expected rapid expansion in the artificial saliva market size is projected over the coming years, scaling to $3.72 billion by 2029, accompanied by a compound annual growth rate (CAGR) of 13.7%. The impressive growth predicted during the forecast period is primarily due to increased awareness around oral hygiene, the escalating rate of xerostomia or dry mouth syndrome, and heightened demand for artificial saliva. More instances of cancer, disease prevalence, and the increase in chemotherapy treatments also contribute to this trend. Key trends supporting this forecast expansion include expanded research and development activities, advancements in the formulation of the product, integration with cutting-edge technologies, technological strides in dry mouth treatment and a gradual shift towards more natural and biocompatible ingredients.

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What Are the Major Market Drivers Behind the Rising Adoption of Artificial Saliva Market?

The artificial saliva market’s growth is projected to be driven by the escalating occurrence of dry mouth syndrome, alternatively known as xerostomia. Xerostomia, a condition that results in a continuous sense of oral dryness, has seen a surge in prevalence due to an increase in the aging population and a widespread consumption of medications and over-the-counter drugs that may induce this condition. Synthetic saliva aids in hydrating the oral tissues, counteracting the dry and sticky sensation typically associated with xerostomia. Research conducted by Faculdade Meridional, a dental school based in Brazil, indicated a xerostomia prevalence rate of 19.1% in a sample of 293 elderly adults in Brazil in 2021. Furthermore, a cross-sectional survey carried out by the University of Gothenburg, a Sweden-based University, in 2022 on 374 adult patients concluded that xerostomia had a prevalence rate of 43.6%. Thus, the artificial saliva market’s growth is bolstered by the escalating prevalence of dry mouth syndrome. The continued escalation of cancer prevalence is anticipated to fuel the progress of the artificial saliva market. Cancer, a disease characterized by the uncontrolled growth and spread of abnormal cells, that could lead to fatality if not treated, has seen an uptick in cases due to factors like an aging population, modifications in lifestyle, higher exposure to risk factors, and improved detection procedures. Synthetic saliva is beneficial for cancer patients undergoing treatments such as chemotherapy or radiotherapy that may lead to a decrease in natural saliva production, thereby enhancing comfort and oral health. For example, a report by the Australian Institute of Health and Welfare, an Australian agency for health and welfare statistics, predicted that by 2034, Australia is expected to see nearly 209,000 new cancer diagnoses, a significant leap from the projected 169,000 cases in 2024. This points to the effect of an expanding population and increasing cancer rates. The report also estimated that in 2024, cancer would result in about 3 out of every 10 deaths in Australia. Thus, the mounting burden of cancer is propelling the artificial saliva market’s growth.

Which Key Market Segments Comprise the Artificial Saliva Market and Drive Its Revenue Growth?

The artificial saliva market covered in this report is segmented –

1) By Product: Oral Spray, Oral Solution, Oral Liquid, Dissolving Tablets, Gel, Powder

2) By Distributional Channel: Supermarkets, Hypermarkets, Other Distribution Channels

3) By End-User: Adult, Pediatric

Subsegments:

1) By Oral Spray: Non-Alcoholic Oral Spray, Alcohol-Based Oral Spray

2) By Oral Solution: Ready-To-Use Oral Solution, Concentrated Oral Solution

3) By Oral Liquid: Viscous Oral Liquid, Non-Viscous Oral Liquid

4) By Dissolving Tablets: Fast-Dissolving Tablets, Slow-Dissolving Tablets

5) By Gel: High-Viscosity Gel, Low-Viscosity Gel

6) By Powder: Ready-To-Use Powder, Powder Requiring Mixing

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Which Areas Are Leading Regions in the Artificial Saliva Market Expansion Across the Globe?

North America was the largest region in the artificial saliva market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the artificial saliva market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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How Is the Artificial Saliva Market Conceptually Defined?

Artificial saliva refers to a synthetic product designed to mimic the properties and functions of natural saliva. It is used to relieve dryness in the mouth (xerostomia) caused by various conditions such as Sjögren’s syndrome, radiation therapy for cancer, or certain medications. Artificial saliva helps to moisten and lubricate the mouth, aids in chewing and swallowing, and can improve overall oral comfort.

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