Global Fitness Tracker Market
Healthcare Services

What Will The Fitness Tracker Market Look Like In 2023?

The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2023 and forecasted to 2032

The Business Research Company’s fitness tracker market report forecasts the fitness tracker market size to grow to $94.3 Billion by 2027, with a CAGR (compound annual growth rate) of more than 19%.

Learn More On The Fitness Tracker Market Report 2023 – https://www.thebusinessresearchcompany.com/report/fitness-tracker-global-market-report

Fitness Tracker Market Size Forecast
The global fitness tracker market is expected to grow from $38.56 billion in 2022 to $46.46 billion in 2023 at a compound annual growth rate (CAGR) of 20.5%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The fitness tracker market size is expected to grow to $94.3 billion in 2027 at a CAGR of 19.4%.

North America held the largest fitness tracker market share, and Asia-Pacific was the fastest-growing region in 2022.

Key Fitness Tracker Market Driver ­– Increase In Incidence Of Health Disorders
For instance, in 2020, according to the World Health Organization, a US-based government agency, chronic disease prevalence is expected to rise by 57%. Therefore, the increasing incidence of health disorders is driving the growth of the fitness tracker market.

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Key Fitness Tracker Market Trend – Technological Advancement
Major companies operating in the fitness tracker market are engaging in technological advancements to sustain their position in the market. For instance, in April 2021, Fitbit, a US-based consumer electronics and fitness company that is operating in the fitness tracker market, launched Fitbit Luxe, a fashion-forward health and wellness tracker with the fundamentals like heart and sleep tracking, breathing rate, stress management, and other such features. It added a touch of luxury with a stainless steel case and colour AMOLED display technology. It has a blood oxygen sensor and keeps track of stress with a daily stress score, sleep, heart rate, steps, active zone minutes, and 50-meter water resistance.

Fitness Tracker Market Segment
1) By Device Type: Smart Watches, Fitness Band, Smart Glasses, Smart Clothing, Other Device Types
2) By Application: Heart Rate Tracking, Sleep Measurement, Glucose Measurement, Sports, Running, Cycling Tracking
3) By Distribution Channel: Online, Retail, Other Distribution Channel

Fitness Tracker Market Major Players and Strategies
Major players in the fitness tracker market are Apple Inc., Garmin Ltd., Google LLC (Alphabet Inc.), Huawei Technologies Co. Ltd. (Huawei), NIKE Inc., Samsung Electronics Co. Ltd., Xiaomi Inc., Adidas Inc., Jawbone, Polar, Beienda, Ambiotex GmbH, Hexoskin, Fossil Group Inc., and TomTom N.V.

In January 2021, Google, a US-based technology company, acquired Fitbit for $2.1 billion. Through this acquisition, Google aims to expand its fitness platform portfolio and make health and wellness more accessible to more people. Fitbit is a US-based consumer electronics and fitness company that produces wireless-enabled wearable technology, physical fitness monitors, and activity trackers such as smartwatches.

The Fitness Tracker Global Market Report 2023 covers regional data on fitness tracker market size, fitness tracker market trends and drivers, opportunities, strategies, and fitness tracker market competitor analysis. The countries covered in the fitness tracker market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA, and the major seven regions are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa.

A fitness tracker refers to a device that uses sensors to track orientation, movement, and rotation. The device collects data and converts it into steps, calories, sleep quality, and overall activity performed by the wearer during the day.

View More Reports Related To The Fitness Tracker Market –
Fitness App Global Market Report 2023
Home Fitness Equipment Global Market Report 2023
Fitness Platforms For Disabled Global Market Report 2023

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