What’s Driving Growth in the Cardiovascular Health Supplements Market? Insights into Key Trends and Opportunities
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What is the Anticipated CAGR of the Cardiovascular Health Supplements Market, and What Factors Will Drive It?
In recent years, the market size for cardiovascular health supplements has seen quick growth. An increase from $13.11 billion in 2024 to $14.78 billion by the end of 2025 is expected, with a compound annual growth rate (CAGR) of 12.7%. The past growth can be accredited to a preferential shift to less invasive surgical methods, increased demand for structural heart devices, continuous training and education initiatives for health care professionals, a rise in health care spending, and a growing consciousness regarding heart health.
Rapid expansion is anticipated in the cardiovascular health supplements market over the upcoming years, with projections anticipating its growth to $23.57 billion by 2029, boasting a Compound Annual Growth Rate (CAGR) of 12.4%. This growth within the projection period is largely due to factors like an aging population, increased consciousness about cardiac health, initiation of screening programs, beneficial reimbursement protocols for structural heart treatments, and prompt regulatory sanctions. Enhanced collaboration, real-world evidence, introduction of new products, preventive measures, and innovative approaches are among the significant trends expected during the forecasted period.
Which Major Market Drivers Are Expected to Boost the Cardiovascular Health Supplements Market’s Growth Potential?
The rise in heart-related diseases is projected to stimulate the expansion of the cardiovascular health supplements market. Cardiovascular diseases (CVD), also known as heart-related diseases, are disorders that affect the heart and blood vessels. The surge in these diseases can be attributed to unhealthy dietary habits, smoking, chronic stress, and lack of physical activity. Components and nutrients that support heart functionality are found in cardiovascular health supplements, making them particularly beneficial to those suffering from heart failure or similar conditions. To illustrate, data from the Minnesota Department of Health disclosed in September 2024, showed that roughly 30% of Minnesota adults reported having high blood pressure in 2023, equating to nearly 1.4 million individuals. In 2022, hypertensive ailments were the primary or contributing cause of death for 14,225 people, accounting for nearly 28% of all deaths in the region. Hence, the climbing incidence of heart-related diseases is fueling the growth of the cardiovascular health supplements market.
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Who Are the Top Companies Contributing to the Growth of the Cardiovascular Health Supplements Market?
Major companies operating in the cardiovascular health supplements market are:
• Pfizer Inc.
• Johnson & Johnson
• Amway Corporation
• Herbalife Nutrition Ltd.
• General Nutrition Centers Inc. (GNC)
How Are Technological Trends Affecting the Growth and Development of the Cardiovascular Health Supplements Market?
Key players in the cardiovascular health supplements market are concentrating on introducing new plant-based products replete with ingredients such as dispersible phytosterols. Their goal is to help reduce cholesterol levels and secure a competitive advantage in the industry. Dispersible phytosterols are a type of plant sterol formulated to dissolve easily in water, aiding in the reduction of cholesterol levels and targeting cardiovascular health. For example, in September 2023, Nutrartis, a health solutions provider from Chile, introduced Cardiosmile, a natural plant sterols-containing supplement. The supplement, available in liquid form, is infused with water-dispersible phytosterols beneficial for cholesterol regulation and overall heart health. The clinical efficacy of Cardiosmile is seen in its capacity to decrease cholesterol absorption. It systematically sustains heart and metabolic health, supporting the maintenance of healthy cholesterol levels.
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What Are the Major Segments of the Cardiovascular Health Supplements Market and Their Role in Driving Growth?
The cardiovascular health supplements market covered in this report is segmented –
1) By Type: Natural Supplements, Synthetic Supplements
2) By Ingredient: Vitamins And Minerals, Herbs And Botanicals, Omega Fatty Acids, Coenzyme Q10 (CoQ10), Other Ingredients
3) By Form: Liquid, Tablet, Capsules, Softgels, Powder, Others Forms
4) By Distribution Channel: Offline, Online
Subsegments:
1) By Natural Supplements: Omega-3 Fatty Acids, Coenzyme Q10 (CoQ10), Garlic Extract, Green Tea Extract, Flaxseed Oil, Hawthorn Extract, Turmeric Or Curcumin, Pomegranate Extract
2) By Synthetic Supplements: Statins (Cholesterol-Lowering Agents), Synthetic Omega-3 Fatty Acids, Phytosterols, L-Arginine, Synthetic Antioxidants, Beta-Glucan
What Are the Key Regions Powering Growth in the Cardiovascular Health Supplements Market?
Asia-Pacific was the largest region in the cardiovascular health supplements market in 2023. The regions covered in the cardiovascular health supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Are the Defining Features of the Cardiovascular Health Supplements Market?
Cardiovascular health supplements are dietary products formulated to support the health and function of the heart and blood vessels. Cardiovascular health supplements are commonly used to support heart health and prevent or manage various cardiovascular conditions.
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