Discover trends, market shifts, and competitive outlooks for the influenza diagnostic industry through 2025-2034 with The Business Research Company’s reliable data and in-depth research

What Are the Key Milestones in the Influenza Diagnostic Market’s Growth Trajectory From 2025 To 2034?

The market size for influenza diagnostics has demonstrated robust growth in the past years. It is projected to escalate from a value of $2.73 billion in 2024 to $2.89 billion in 2025, boasting a compound annual growth rate (CAGR) of 5.9%. Factors such as the expansion of e-commerce, labor scarcity, automation efficiency, optimization of supply chain, increasing labor costs, and government endorsement for automation and robotics have contributed significantly to this historical growth.

In the coming years, the influenza diagnostic market is predicted to experience robust growth, with its size anticipated to reach $4.01 billion in 2029, demonstrating a compound annual growth rate (CAGR) of 8.5%. The surge in the projected period can be credited to factors such as customization and scalability, aims for environmental sustainability, enhancement of operational efficiency, and the necessity to accommodate the requirements of contemporary supply chain dynamics. Key trends expected during the forecast period encompass the incorporation of advanced technology, robotic picking and packing, autonomous mobile robots, real-time data and analytics, AI-guided decision-making, collaborative robots, and progresses in robotic technology.

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What Are the Major Market Drivers Behind the Rising Adoption of Influenza Diagnostic Market?

The upward trajectory of the influenza diagnostic market is anticipated to be driven by rapid diagnostic tests. These tests, which are medical procedures or instruments used to either confirm or disprove a disease or condition, are becoming increasingly common because of the burgeoning need for prompt, accurate results in the healthcare sector. Rapid influenza diagnostic tests (RIDTs), which can identify influenza viral antigens within 10-15 minutes with a moderate sensitivity of 50-70%, are a case in point. The Australian Institute of Health and Welfare, a government agency based in Australia that provides health and disease information, reported in July 2024 that the number of diagnostic imaging services had risen from 28.4 million in 2021-22 to 29.7 million in 2022-23. Thus, these rapid tests are pushing the expansion of the influenza diagnostic market.

Which Key Market Segments Comprise the Influenza Diagnostic Market and Drive Its Revenue Growth?

The influenza diagnostic market covered in this report is segmented –

1) By Traditional diagnostic tests: Rapid influenza diagnostic tests (RIDT), Viral Culture, DFA, Serological assays, Other Traditional diagnostic tests

2) By Molecular diagnostic tests: Reverse Transcription Polymerase Chain Reaction (RT-PCR), Isothermal Nucleic Acid Amplification Tests (INAAT), Loop Mediated Isothermal Based Amplification Assays, Transcription Mediated Isothermal Based Amplification Assays, Transcription Mediated Isothermal Based Amplification Assays, Other Isothermal Nucleic Acid Amplification Tests, Other Molecular Diagnostic Tests

3) By End User: Hospitals And Clinical Laboratories, Diagnostic Reference Laboratories, Academic/Research Institutes, Other End Users

Subsegments:

1) By Rapid Influenza Diagnostic Tests (RIDT): Immunoassay-based Tests, Lateral Flow Assays, Enzyme Immunoassays (EIA)

2) By Viral Culture: Cell Culture, Egg-based Culture

3) By Direct Fluorescent Antibody (DFA) Test: Direct Fluorescent Antibody Staining

4) By Serological Assays: Hemagglutination Inhibition (HI) Assay, Enzyme-Linked Immunosorbent Assay (ELISA), Western Blotting Assay

5) By Other Traditional Diagnostic Tests: Polymerase Chain Reaction (PCR), Immunofluorescence Assays

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Which Areas Are Leading Regions in the Influenza Diagnostic Market Expansion Across the Globe?

North America was the largest region in the influenza diagnostics market in 2023. Western Europe was the second largest region in the influenza diagnostics market. The regions covered in the influenza diagnostic market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

Which Cutting-Edge Market Trends Are Expected to Drive the Influenza Diagnostic Market’s Growth?

Leading businesses in the influenza diagnostic market are advancing with the production of cutting-edge items like the Lucira COVID-19 & Flu Home Test for immediate and simultaneous qualitative detection. This kit is a one-time-use home testing tool delivering results from self-gathered nasal swab samples approximately within 30 minutes. For example, Pfizer Inc., a pharmaceutical company based in the US, attained approval in February 2023 for the Lucira COVID-19 & Flu Home Test. This diagnostic tool has the capacity to identify influenza A and B, commonly referred to as the flu, as well as SARS-CoV-2, the virus causing COVID-19.

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How Is the Influenza Diagnostic Market Conceptually Defined?

Influenza diagnostic is the test used to diagnose influenza including viral culture, serology, rapid antigen testing, reverse transcription-polymerase chain reaction (RT-PCR), immunofluorescence assays, and rapid molecular assays. Influenza, commonly known as flu, is a contagious illness caused by the influenza virus. Three varieties of this virus affect people: type A, type B, and type C. Common symptoms include fever, sore throat, cough, body ache, fatigue, and headache. The market consists of revenues generated by establishments conducting diagnostics tests for influenza virus detection.

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