2025 Market Reports Update: Market Size Forecasts to 2034, Key Trends, Leading Players, and Top Regions – Get Ahead of the Competition Today!

Which Major Market Drivers Are Expected to Boost the Growth Potential of the Nutritional Supplements Market?

The growing incidence of non-transmittable ailments is fuelling the demand for nutritional supplements in the market. Non-transmittable diseases encompass a range of health issues that typically do not stem from acute infections. Such health challenges generally demand long-term medical attention and care. Diseases like diabetes can be managed with the help of various supplements – for instance, the supplement of alpha-lipoic acid has been known to help with complications resulting from diabetes. Citing the 2022 data from the International Diabetes Federation – a non-profit organization based in Belgium dedicated to diabetes – it was found that 26% of individuals suffering from diabetes did not receive adequate information at the time of diagnosis, 20% did not have consistent education from their medical care providers, and 36% were bereft of frequent consultations with diabetes educators. Also, one out of five healthcare professionals found it challenging to diagnose depression as a complication arising from diabetes. Consequently, the escalating rates of non-transmittable diseases stimulate the expansion of the nutritional supplement market.

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#What is the Anticipated CAGR of theNutritional Supplements Market, and What Factors Will Drive It?

The market size of nutritional supplements has seen robust growth lately. It is set to rise from $414.85 billion in 2024 to $444.98 billion in 2025, representing a compound annual growth rate (CAGR) of 7.3%. The growth experienced during the historical period can be traced back to factors such as an increase in elderly population, lifestyle modifications, trends in sports and fitness, e-commerce expansion, and the surge in veganism.

The size of the nutritional supplements market is anticipated to experience robust expansion in the coming years. It is projected to rise to $617.6 billion by 2029, with a compound annual growth rate (CAGR) of 8.5%. The increase during the forecast period can be credited to factors such as individualized nutrition, a rising curiosity in genetic examination, advanced packaging, readiness for epidemics, and a focus on sustainability. Key trends predicted during this period encompass CBD and hemp-based supplements, plant-based proteins, supplements for mental well-being, collagen supplements, as well as those for brain health.

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What Are the Key Market Innovations in theNutritional Supplements Market Over the Coming Years?

In the nutritional supplements market, one significant trend that is gaining momentum is the development of new product innovations. Top players in this industry, namely nutritional supplement companies, are focusing on creating new products as a strategy to maintain their market status. For instance, Amway India Enterprises Private Limited, a company based in India that specializes in producing and developing nutritional supplements, recently introduced a new range of nutrition supplements in February 2022. These supplements come in an unusual, tasteful, convenient, and straightforward format. This fresh product line, launched under the Nutrilite umbrella brand, consists of delicious candies and jelly strips that melt in the mouth, designed to cater to contemporary lifestyles. Amway developed this portable nutritional product particularly to suit the modern lifestyle and the millennial generation.

Who Are the Top Companies Driving Innovation and Growth in theNutritional Supplements Market?

Major companies operating in the nutritional supplements market include The Archer-Daniels-Midland Company, Pfizer Inc., Bayer AG, Abbott Laboratories, GlaxoSmithKline plc, Otsuka Pharmaceutical Co Ltd., DuPont de Nemours Inc., Koninklijke DSM NV, Amway Corporation, Nutrilite Products Inc., Nestlé Health Science SA, Glanbia plc, Herbalife Nutrition Ltd., Carlyle Group Inc., Stepan Company, GNC Holdings Inc., Nu Skin Enterprises Inc., USANA Health Sciences Inc., Arkopharma Laboratories Company Limited, Iovate Health Sciences International Inc., Now Health Group Inc., Xango LLC, Garden of Life LLC, Pharmavite LLC, Nature’s Bounty Co, Herb Pharm LLC, American Health Formulations Inc., Ayanda GmbH, BioTech USA, Himalaya Global Holdings, MegaFoods Products Madras Private Limited, MusclePharm Corporation, SmartyPants Vitamins Inc., Thorne Research Inc., Vitabiotics Ltd., Vitacost.com Inc.

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Which Key Market Segments Comprise the Nutritional Supplements Market and Drive Its Revenue Growth?

The nutritional supplements market covered in this report is segmented –

1) By Type: Vegan Sport Nutrition, Meal Replacement Shakes, Food Supplements, Other Types

2) By Formulation: Tablets, Capsules, Powder, Soft gels, Liquid, Other Formulations

3) By Ingredient: Botanicals, Vitamins, Minerals, Proteins & Amino Acids, Fish Oils, Fibers & Specialty Carbohydrates, Enzymes, Other Ingredients

4) By Distribution Channel: Super market/Hyper market, Retail Pharmacies, Direct Selling, Drug Stores, E-Commerce

5) By End User: Infant, Children, Adults, Pregnant Women, Elderly

Subsegments:

1) By Vegan Sport Nutrition: Plant-Based Protein Powders, Vegan Pre-Workout Supplements, Vegan Recovery Supplements, BCAAs (Branched-Chain Amino Acids) For Vegans

2) By Meal Replacement Shakes: Protein Meal Replacement Shakes, Low-Calorie Meal Replacement Shakes, Nutrient-Dense Meal Replacement Shakes, Vegan Meal Replacement Shakes

3) By Food Supplements: Vitamins And Minerals, Herbal Supplements, Omega-3 And Fatty Acid Supplements, Probiotics And Digestive Aids

4) By Other Types: Performance Enhancers, Weight Management Supplements, Specialty Supplements, Dietary Fiber Supplements

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Which Regions Are Emerging as Leaders in the Nutritional Supplements Market?

Asia-Pacific was the largest region in the nutritional supplements market in 2024. Latin America is expected to be the fastest-growing region in the forecast period. The regions covered in the nutritional supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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