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The oral care market is forecasted to achieve significant growth in the coming few years with a forecast CAGR (compound annual growth rate) of almost 7%, as per The Business Research Company’s market report!

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The Oral Care Market Size In 2022 And Forecast

The global oral care market is expected to grow from $38.70 billion in 2021 to $41.15 billion in 2022 at a compound annual growth rate (CAGR) of 6.32%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, surge in commodity prices, and supply chain disruptions, effecting many markets across the globe. The oral care market is expected to reach $53.85 billion in 2026 at a compound annual growth rate (CAGR) of 6.96%.

The oral care market consists of sales of oral care products by entities (organizations, sole traders, and partnerships) that are used to prevent tooth decay, maintain oral hygiene and maintain freshness while breathing.

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Increased Awareness Of Dental Health Care Is Driving The Growth Of The Oral Care Market

According to the 2022 State of America’s Oral Health and Wellness Report, a US-based association that provides crucial education and research and supports key policies to prevent dental disease, 92% of adults and 96% of parents say maintaining good dental health is very important for overall health. One in five (20%) persons think that a problem with their oral health directly impacted their general health. Therefore, awareness of dental health care drives the oral care market growth.

Competitive Landscape And The Regional Analysis Of The Oral Care Market

Major players in the oral care market are Procter & Gamble Co, Johnson & Johnson Services Inc, GlaxoSmithKline, Church & Dwight Co Inc, Colgate Palmolive Co, Unilever, Sunstar Suisse, Lion Corporation, Dr Fresh, Dentaid Research Center, Koninklijke Philips NV, Oral-B Laboratories Ltd, Henkel AG & Co KG Aa, Amway, Dabur and Jordan AS.

Additionally, as per TBRC’s research – Asia Pacific was the largest region in the oral care market in 2021 holding the largest market share.

The Oral Care Global Market Report 2022 covers regional data on key drivers, opportunities, and strategies for the seven major regions of the world that are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the oral care market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA. The report includes market size and forecast market shares for all the regions and countries with respect to the major players of the oral care market.

Technological Advancement – A Key Trend In The Oral Care Market

Major players in the oral care market are adopting CAD/CAM technology for providing oral care services. CAD stands for “computer-assisted design” that uses computer-based software to assist in design processes and producing two-dimensional (2-D) drawings and three-dimensional (3-D) models. Computer-Assisted Manufacture (CAM) helps to automate a production process via software and computer-controlled equipment. In oral care with CAD/CAM technology, the tooth is prepared for the crown by drilling it and then a computer image is taken. The crown is made in-office using a machine that receives this image.

Oral Care Market Segmentation By The Business Research Company

1) By Product Type: Toothpaste, Mouth Wash and Rinse, Teeth Whitening, Dental Floss, Tooth Brush, Orthodontic Wax

2) By Distribution Channel: Store-based, Non-Store-Based

3) By End User: Hospitals, Dental Clinics

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