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How has the patient engagement technology market size evolved in recent years?

The patient engagement technology market has experienced steady growth, anticipated to grow from $7.06 billion in 2024 to $7.47 billion in 2025 at a CAGR of 5.8%. Previous growth drivers include government initiatives promoting patient-centric care, increased post-pandemic demand for engagement solutions, widespread use of mobile health apps, growing collaborations among healthcare stakeholders, and expanding telehealth adoption.

What are the predictions for the patient engagement technology market size in the coming years?

The patient engagement technology market is set to grow steadily, reaching $9.39 billion in 2029, with a CAGR of 5.9%. Growth factors include the IT workforce shortage, patient data security concerns, technological advancements, rising demand for engagement solutions, and increasing EHR and mHealth adoption. Emerging trends include telehealth expansion, patient-centered care models, growing collaborations, and rising prevalence of chronic diseases.

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What key factors are fueling the growth of the patient engagement technology market?

The surging demand for high-speed broadband networks is set to drive the passive optical network equipment market. High-speed broadband networks provide fast and reliable internet access, essential for digital services, remote work, online education, and the growing number of connected devices. Passive optical network equipment ensures high-speed connectivity through fiber-optic technology, enabling seamless data transmission between service providers and end-users. For instance, according to the Organization for Economic Co-operation and Development (OECD) in July 2023, data consumption per mobile broadband subscription grew by 17% in 2022, with overall mobile data usage doubling over four years, from 4.7 GB per month to 10.4 GB in 2022. Consequently, the increasing demand for high-speed broadband networks is driving the passive optical network equipment market.

How is the global patient engagement technology market divided into key segments?

The patient engagement technology market covered in this report is segmented –

1) By Type: Hardware, Software, Services

2) By Delivery Mode: Web-Based And Cloud-Based, On-Premise

3) By Application: Health Management, Social Management, Home Healthcare Management, Financial Health Management

4) By End User: Providers, Payers, Patients

Subsegments:

1) By Hardware: Patient Kiosks, Wearable Devices, Tablets And Mobile Devices, Telehealth Equipment

2) By Software: Patient Portal Software, Mobile Health Applications, Communication And Messaging Platforms, Telemedicine Software, Analytics Tools

3) By Services: Consulting Services, Implementation Services, Training And Support Services, Engagement Strategy Development

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Who are the key firms paving the way for growth in the patient engagement technology market?

Major companies operating in the patient engagement technology market are Mckesson Corporation, Johnson and Johnson, The International Business Machines Corporation, Oracle Corporation, Medtronic Plc, Northwell Health, IQVIA, Cerner Corporation, Epic Systems Corporation, Palantir Technologies, Athenahealth Inc, eClinical Works LLC, Allscripts Healthcare Solutions Inc., Computer Programs and Systems Inc., Medical Information Technology Inc., Medecision Inc., PATIENTPOINT LLC, MEDHOST, Orion Health Limited, GetWellNetwork Inc., HealthHub Patient Engagement Solutions, DrChrono Inc., Luma Health Inc., Lincor Solutions Ltd., CipherHealth Inc., Phytel Inc., Oneview Healthcare Plc, SONIFI Health Incorporated., Get Real Health, WelVU Inc., Yourcareuniverse Inc.

Which trends are expected to transform the patient engagement technology market?

Leading firms in the patient engagement technology market are introducing novel technologies like ZAIDYN connected health to amplify their market profitability. This AI-driven platform, ZAIDYN Connected Health, is engineered to support pharmaceutical companies, healthcare providers, and insurance companies to innovate within the healthcare sector. For instance, in October 2023, ZS Associates, a consultancy firm based in the U.S., unveiled the ZAIDYN-connected health technology to ensure patient medication adherence, oversee chronic diseases, and prompt early intervention during complications. This technology aids in remote patient monitoring by tracking their health information. The suite of technologies is instrumental to stakeholders in the healthcare industry in recognizing treatment voids and unmet patient needs.

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What regions are contributing significantly to the growth of the patient engagement technology market?

North America was the largest region in the patent engagement technology market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the patient engagement technology market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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