Comprehensive Analysis of the Pet Oral Care Products Market 2025-2034: Growth Rates, Trends, and Future Opportunities
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What is the Projected Compound Annual Growth Rate (CAGR) of the Pet Oral Care Products Market from 2025 to 2034, and What Factors Influence It?
The pet oral care products market has experienced strong growth in recent years. It is projected to increase from $2.06 billion in 2024 to $2.18 billion in 2025, at a CAGR of 5.5%. The historical factors contributing to this growth include rising pet ownership, increased awareness of pet dental health, veterinary recommendations, the growing trend of pet humanization, and the prevalence of dental issues in pets.
The pet oral care products market is expected to grow significantly, reaching $2.88 billion by 2029 at a CAGR of 7.3%. Growth in this sector will be driven by a greater emphasis on preventive pet care, advancements in product formulations, the expansion of e-commerce and pet specialty retail, an increase in veterinary recommendations, and the rise of pet dental insurance programs. Prominent trends in the forecast period include the development of enzymatic toothpaste and gels, a market focus on breath-freshening products, the integration of smart and connected oral care devices, and collaborations for specialized pet oral care solutions.
What Factors Are Propelling the Growth of the pet oral care products Market from 2025 to 2034?
The high incidence of dental diseases in pets is expected to propel the growth of the pet oral care products market. Dental disease, affecting the teeth, gums, and surrounding structures in pets, can cause discomfort and health issues. Pet oral care products help by maintaining oral hygiene and preventing dental diseases. According to RSPCA Australia, dental disease is the most common health issue in pets, affecting 70% of cats and 80% of dogs by the age of three. Additionally, a 2023 study by the Royal Veterinary College reported that 15.2% of cats in the UK are diagnosed with periodontal disease each year. Therefore, the high prevalence of dental diseases in pets is driving the growth of the pet oral care products market.
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Who Are the Leading Players Fueling Growth in the Pet Oral Care Products Market?
Major companies operating in the pet oral care products market include:
• Mars Incorporated_x000D_
• Boehringer Ingelheim International GmbH_x000D_
• Nestlé Purina PetCare Company_x000D_
• Colgate-Palmolive Company_x000D_
• Kao Corporation_x000D_
What Are the Emerging Trends Shaping the Future of the Pet Oral Care Products Market?
Product innovation is a significant trend gaining momentum in the pet oral care products market. Leading companies in this market are focusing on developing new products to maintain their position. For example, in January 2023, TEEF for Life, a US-based company specializing in dog oral care, introduced two new supplements: Selective Microbial Metabolism Regulation Technology (SMMRT) and Protektin42. SMMRT has been clinically proven to enhance healthy bacteria while inhibiting the growth of harmful germs that cause tooth diseases in both humans and animals. Protektin42 is designed to address the root causes of gum disease, tooth decay, and bad breath in dogs. This pre-and postbiotic supplement, made from human-grade, plant-derived ingredients, is available as a powder to mix with water.
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What Are the Strategic Segments Comprising the Pet Oral Care Products Market and Their Growth Contributions?
The pet oral care products market covered in this report is segmented –
1) By Product Type: Toothpaste, Toothbrushes, Dental Wipes, Dental Chews, Oral-Care Food Additives, Oral-Care Water Additives, Other Products
2) By Pet Type: Dogs, Cats, Other Pets
3) By Distribution Channel: Super markets And Hyper markets, Online Channels, Specialized Pet Shops, Veterinary Channels, Other Distribution Channels
4) By Application: Residential, Commercial
5) By End-Use: Veterinary Hospitals, Private Clinics, Home Care, Colleges And Universities
Subsegments:
1) By Toothpaste: Enzymatic Toothpaste, Non-Enzymatic Toothpaste, Flavored Toothpaste
2) By Toothbrushes: Finger Brushes, Standard Dog Toothbrushes, Cat Toothbrushes, Electric Toothbrushes
3) By Dental Wipes: Textured Dental Wipes, Antimicrobial Dental Wipes, All-Natural Dental Wipes
4) By Dental Chews: Rawhide Dental Chews, Grain-Free Dental Chews, Enzymatic Dental Chews, Dental Bones and Treats
5) By Oral-Care Food Additives: Water-Soluble Oral Care Powders, Liquid Oral Care Additives, Treats with Oral-Care Benefits
6) By Oral-Care Water Additives: Antibacterial Water Additives, Breath Freshening Water Additives, Enzymatic Water Additives
7) By Other Products: Oral-Care Gels, Breath Freshening Sprays, Dental Kits
Which Regions Are Driving Growth in the Pet Oral Care Products Market?
North America was the largest region in the pet oral care products market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the pet oral care products market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
How Is the Pet Oral Care Products Market Defined Across Different Regions?
Pet oral care products are specially formulated items that help maintain good oral hygiene and promote the overall oral health of pets. They are used for maintaining pets’ oral health in plaque and tartar, and gum disease prevention.
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