Global Vitamin and Minerals Market
Pharmaceuticals

Emerging Trends Redefining the Variable Life Insurance Market Landscape: Growing Consumer Shift To Organic Supplements A Notable Trend In The Vitamins And Mineral Supplement Market

Discover trends, market shifts, and competitive outlooks for the vitamin and minerals industry through 2025-2034 with The Business Research Company’s reliable data and in-depth research

How Has The Vitamin and Minerals Market Size Shifted, And What Is the Outlook Through 2034?

In recent times, there has been a decrease in the market size for vitamins and minerals. The market, which is projected to decrease from $24.01 billion in 2024 to $23.29 billion in 2025, will see a compound annual growth rate (CAGR) of -3.0%. This drop during the historical period can be traced back to tighter health supplement regulations, economic downturns, disruptions in the supply chain, and a change in consumer preferences.

The market size for vitamins and minerals is projected to experience solid expansion in the forthcoming years, reaching $29.89 billion in 2029 with a compound annual growth rate (CAGR) of 6.4%. This predicted progression during the forecast period can be tied to factors such as the rise in plant-based and specialty diets, an increased emphasis on immune health, managing health in the older population, the attention given to women’s health and prenatal nutrition, as well as personalized nutrition and wellness movement. Key trends predicted for this period include the development of innovative delivery methods, the demand for natural and clean-label products, the growth of the nutricosmetics market, the popularity for age-targeted supplements, and the sector of sports and fitness nutrition.

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What Are the Core Market Drivers Propelling Growth in the Vitamin and Minerals Industry?

The escalating adoption of dietary supplements in contemporary living is a significant component propelling the expansion of the vitamin and mineral supplement market. Nutrition is pivotal in preserving the equilibrium of the immune system, and fortifying with micronutrients such as vitamins C and D, zinc, and omega fatty acids within the recommended upper safety limits offers a safe, effective, and economical approach to aid the optimal immune function in patients grappling with COVID-19 and other respiratory tract illnesses. Regarding COVID-19 patients, an array of high-protein and fibrous foods including biscuits, bread, and rolls, have been formulated by the Indian Research Institute. For instance, to enhance the immunity of children, Avida Health, a dietary supplement firm, has debuted a chocolate ball functional food in Singapore. A nutritional emphasis on the immune system could potentially diminish the repercussions of the ongoing COVID-19 crisis and other infections. Consequently, the incorporation of dietary supplements into the lifestyle is anticipated to catalyze the growth of the vitamin and mineral supplement market.

How Is the Vitamin and Minerals Market Segmented?

The vitamin and minerals market covered in this report is segmented –

1) By Type: Multivitamin, Single Vitamin, Multi Mineral, Single Mineral

2) By Application: Energy And Weight Management, General Health, Bone And Joint Health, Gastrointestinal Health, Immunity, Cardiac Health, Diabetes, Anti-Cancer, Other Applications

3) By Distribution Channel: Pharmacies And Drug Stores, Super markets And Hyper markets, Online Channels

4) By End-User: Adults, Geriatric, Pregnant Women, Children, Infants

Subsegments:

1) By Multivitamin: Tablet Or Capsule Multivitamins, Powder Multivitamins, Gummies Multivitamins

2) By Single Vitamin: Vitamin A, Vitamin B Complex, Vitamin C, Vitamin D, Vitamin E, Vitamin K

3) By Multi Mineral: Calcium And Magnesium, Iron And Zinc, Combination Mineral Formulas

4) By Single Mineral: Calcium, Iron, Magnesium, Zinc, Potassium

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Which Regions Are Driving the Next Phase of the Vitamin and Minerals Market Growth?

The countries covered in the vitamin and minerals market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

What Key Trends Are Shaping the Future of the Vitamin and Minerals Market?

A significant trend in the vitamins and mineral supplement market is the increasing consumer inclination towards organic supplements. For example, data from the United States Department of Agriculture, a governmental body, revealed that the consumer demand for organic products in the U.S. surpassed $69 billion in August 2024, accounting for approximately 4% of the total food sales in the nation. In response, numerous small and medium businesses have begun to endorse plant-based commodities and diets. The rise in the use of organic food supplements is being fast-tracked by the COVID-19 pandemic.

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How Is the Vitamin and Minerals Market Defined and What Are Its Core Parameters?

Vitamins and mineral supplements refer to the micronutrients that the body needs to perform a variety of typical tasks. These micronutrients must, however, be obtained from the food we eat because they are not generated by our bodies. Organic compounds known as vitamins are often classified as either fat-soluble or water-soluble.

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