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How has the vitamin d market grown over the years?

In recent times, there has been robust growth in the vitamin d market. Its size, which will amplify from $1.64 billion in 2024 to reach $1.8 billion in 2025, represents a compound annual growth rate (CAGR) of 9.8%. Factors that contributed to the significant growth during the past period include heightened awareness regarding deficiency of vitamin d, the increasing number of the aging population, a surge in osteoporosis cases, the burgeoning functional food market, and government initiatives encouraging vitamin d fortification.

What Is the forecasted market size and growth rate for the vitamin d market?

The market size for vitamin d is anticipated to experience swift expansion in the forthcoming years. The projections suggest a growth to $2.7 billion by 2029 with a compound annual growth rate (CAGR) of 10.6%. The acceleration during this forecast period is believed to be driven by factors such as surge in usage of dietary supplements, emphasis on preventive health measures, expanding consumer awareness regarding health and wellness, research breakthroughs on the advantages of vitamin d, and rise in chronic illness cases. Significant trends during the forecasted time are fortifying various food products with vitamin D, the growth of vegan vitamin d sources, personalized diet and vitamin d testing, integration of vitamin d into beauty and skincare items, and the online sale of vitamin d supplements.

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What are the major factors driving growth in the vitamin d market?

The vitamin D market is expected to expand due to the increasing occurrences of osteoporosis in women. Osteoporosis is a bone condition characterized by a decrease in bone mineral density and mass as well as alterations in the bone’s structure or quality. Factors like inadequate calcium and vitamin D in an individual’s body are some primary causes. Other risk factors could be a family’s history of osteoporosis, a parental history of hip fracture, a low body mass index (BMI), the female gender (as they tend to have thinner, smaller bones than men), among others. As the prevalence of osteoporosis in women continues to rise, the need for vitamin D will also increase. Vitamin D aids the body in calcium and phosphorus absorption from ingested food and the development of stronger bones in postmenopausal women. It’s also useful in treating diseases that make bones fragile. For instance, data from the Canadian Longitudinal Study on Aging, published by the National Center for Biotechnology Information (a US-based government agency) in September 2023, showed that 12.7% of community-dwelling older women had physician-diagnosed osteoporosis, and 5.9% had DXA-confirmed osteoporosis. A cross-sectional study by Buttros and colleagues also reported a 24.6% prevalence of osteoporosis in postmenopausal women between the ages of 40 and 75, diagnosed via bone mineral density (BMD) measurements. As such, the increasing instances of osteoporosis in women will stimulate the growth of the vitamin D market.

What key areas define the segmentation of the global vitamin d Market?

The vitamin d market covered in this report is segmented –

1) By Type: Vitamin D3, Vitamin D2

2) By IU Strength: 500,000 IU, 100,000 IU, 40 MIU

3) By Form: Oil, Powder

4) By End User: Adults, Pregnant Women, Children

Subsegments:

1) By Vitamin D3: Cholecalciferol (Natural Source), Synthetic Vitamin D3

2) By Vitamin D2: Ergocalciferol (Natural Source), Synthetic Vitamin D2

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What are the top market players propelling the growth of the vitamin d industry?

Major companies operating in the vitamin d market include BASF SE, Koninklijke DSM NV, Fermenta Biotech Ltd., Xiamen Kingdomway Vitamin Co. Ltd., Zhejiang Medicine Co. Ltd., Abbott Laboratories, Bayer AG, Bluebonnet Nutrition, Carlson Labs, Country Life LLC, Doctor’s Best Inc., Douglas Laboratories, Garden of Life LLC, GlaxoSmithKline plc, Jarrow Formulas, Kirkland Signature, Life Extension, Merck & Co. Inc., Metagenics LLC, Pharmavite LLC, Nature’s Bounty Co. Ltd., Nestlé Health Science SA, Pfizer Inc., Protocol for Life Balance Inc., Pure Encapsulations Inc., Sanofi S. A., Source Naturals Inc., Sundown Naturals Inc., Swanson Health Products Inc., Twinlab Consolidated Corporation, Vital Nutrients Company Inc.

What are the key trends shaping the future of the vitamin d market?

Rapid-acting vitamin D supplements are emerging as a significant trend in the vitamin D market. These supplements, which offer a faster method of balancing the body’s vitamin D levels than traditional vitamin D, are becoming increasingly popular. These groundbreaking and effective supplements are being used to quickly treat patients with serious vitamin D deficiencies and speed up their recovery. Major players are concentrating on the provision of rapid-acting vitamin D supplements to enhance their market standings. For instance, in February 2024, Cadila Pharmaceuticals Ltd., a pharmaceutical company based in India, introduced a new aqueous vitamin D injection. This pioneering aqueous formulation of cholecalciferol offers a rapid solution to vitamin D deficiency. It has improved pharmacokinetics and pharmacodynamics compared to old-fashioned oil-based formulas while ensuring a pain-free administration process. This progress effectively addresses the pressing need for quicker treatment responses, thereby increasing patient adherence to their treatment plans.

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What regions are dominating the vitamin d market growth?

North America was the largest region in the vitmain D market in 2024.The regions covered in the vitamin d market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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