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What fueled the previous growth in the pet fitness care market?

The market for pet fitness care has expanded swiftly in the past few years. The projections show an increase from $7.06 billion in 2024 to $7.81 billion in 2025, with a compound annual growth rate (CAGR) of 10.6%. Factors contributing to this substantial growth during the historic period include the recognition of pet obesity, the trend of treating pets like family members, the emergence of the pet wellness sector, shifts in urban lifestyles, increased coverage of pet insurance, and the impact of celebrities.

What will be the pet fitness care market size in the future?

The market size for pet fitness care is anticipated to significantly expand over the upcoming years, reaching a value of $11.54 billion in 2029 with a constant annual growth rate (CAGR) of 10.2%. This growth within the forecasted period can be linked to changing urban landscapes, the emergence of pet wellness communities, corporate wellness schemes for pets, and a societal shift toward more active lifestyles. Foreseen trends within this period include advancements in pet workout equipment, studies into animal behavior, the application of AI and data analytics, online and remote fitness services, and personalized nutrition and workout strategies.

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What main drivers are fueling expansion in the pet fitness care market?

An upswing in pet ownership is anticipated to fuel the expansion of the pet fitness care market. The practice of pet ownership, which entails the nurturing and possession of domestic creatures like dogs, cats, birds, or fish for companionship or recreational purposes, is on the rise. This trend is driven by a host of factors including the longing for companionship, increased knowledge regarding animal wellbeing, health advantages, social media impact, and improved veterinary services. Pet fitness care plays a crucial part in ensuring pets lead joyful, healthy lives while also augmenting the gratifying experience of pet ownership for individuals and families. For example, as reported by Veterinary Practice, a UK-based internet resource for veterinary professionals, in March 2023, there were 35 million pets in the United Kingdom in 2022, reflecting a boost of 9% in comparison to 2021. Consequently, the escalating pattern of pet ownership is catalyzing the progress of the pet fitness care market.

What key areas define the segmentation of the global pet fitness care market?

The pet fitness care market covered in this report is segmented –

1) By Solutions: Products Or Equipment, Software, Services

2) By Pet Type: Dogs, Cats, Other Pet Type

3) By Distribution Channel: Pet Specialty Stores, Online Platforms, Veterinary Clinics

Subsegments:

1) By Products Or Equipment: Wearable Fitness Devices (Activity Trackers, Smart Collars), Pet Fitness Toys (Interactive Toys, Exercise Balls), Fitness Accessories ( Harnesses, Leashes, Training Aids), Pet Fitness Equipment (Treadmills, Exercise Wheels), Pet Health Monitoring Devices (Heart Rate Monitors, Gps Trackers), Pet Weight Management Products (Portion Control Feeders, Measuring Tools)

2) By Software: Pet Health And Fitness Apps ( Activity Tracking Apps), Fitness And Training Programs (Virtual Training Sessions, Video Guides), Pet Health Monitoring Platforms ( Apps For Tracking Vital Signs, Diet, Exercise), Pet Nutrition Tracking Software ( Calorie Intake, Diet Management), Data Analytics Tools For Pet Fitness (Performance Tracking, Behavior Analytics)

3) By Services: Pet Fitness Training ( Personal Trainers For Pets, Fitness Classes), Pet Health Monitoring Services ( Remote Health Monitoring, Vet Consultations), Pet Spa And Wellness Services (Massage, Physical Therapy, Grooming), Pet Weight Loss Programs (Tailored Fitness And Diet Plans), Pet Fitness And Activity Centers ( Pet Gyms, Agility Training Facilities)

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Who are the dominant players expanding their reach in the pet fitness care market?

Major companies operating in the pet fitness care market are PetSmart Inc., Zoetis Inc., Pawsitive Performance LLC, Hill’s Pet Nutrition Inc., Petmate Holdings Co., Mars Petcare US Inc., Petsafe, Tractive GmbH, PetEdge Inc., Ruff Wear Inc., Alltech Inc., Whistle Labs Inc., ZippyPaws LLC, Motivation Design LLC, TRIXIE Heimtierbedarf GmbH & Co. KG, FitPAWS Inc., Frolick Dogs LLC, GoPet LLC, Petco Foundation, PetFusion LLC, Canine Hardware Inc., Blue-9 Pet Products Inc., PetZen Products, Nestlé Purina PetCare Company, FitBark Inc.

What are the key trends shaping the future of the pet fitness care market?

Leading businesses in the pet fitness care sector are honing in on the creation of innovative products such as pet location and activity tracking systems. These devices, equipped with GPS technology, give pet owners real-time updates on their pets’ location, plus insights into their activity levels including steps, calorie burn, activity duration and rest periods. Take the UK-based company Pawfit for example, they introduced the Pawfit 3, a compact and sturdy GPS pet location and activity monitor, in April 2024. Optimised for pets who spend a lot of time outdoors, the Pawfit 3 boasts real-time GPS tracking, and activity tracking, enables owners to set personalised fitness targets, has LED light and soundtracking, can follow voice commands, allows for multiple pets to be tracked, and even has a family sharing feature. The device uses 4G tracking technology and is compatible with iOS 9.0 or newer and Android 5.0 or newer. It even comes with handy accessories such as a collar attachment, charging base, and USB cable. Moreover, its IP68 waterproof-rating allows it to be used in both fresh and saltwater. The Pawfit app also offers users the ability to monitor their pet’s whereabouts, review activity history, and establish fitness goals, underlining its dedication to pet safety and wellness.

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Which regions are emerging as leaders in the pet fitness care market?

North America was the largest region in the pet fitness care market in 2024. The regions covered in the pet fitness care market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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